A new year is always the time to draw the line and to contemplate all that was right and well done in the last span of time.
Ethiopia certainly has a lot to be thanks full in analysing the 2015 period, when the country was hailed as WORLD BEST TOURIST DESTINATION IN THE WORLD for 2015 and received more tourism revenues during 2015 alone, than all other countries in Eastern Africa (including former tourism household names of Kenya and Tanzania).
Looking back to this time of glory and tourism and cultural prowess, that Ethiopia trust will be soon revived, THE ETHIOPIAN HERALD celebrated the magic number of 200 million viewers for ETHIOPIA- WORLD BEST TOURIST DESTINATION IN 2015 documentary around the globe.
For the importance and significance of the article and the perfect vision offered for Ethiopian Tourism at the beginning of NEW YEAR 2017, we are offering for world readers this article on his original website:
Genre of Tourism What makes Ethiopia the world’s best tourist destination ?
by Esubalew Tadesse
03 Jan 2017 Society
As it is known, on June 25,2015 the General Assembly of The European Council on Tourism and Trade (ECTT) has chosen Ethiopia as the world best tourist destination because of its tangible and intangible cultural assets. The assembly arrived on this decision after it critically scrutinized candidate countries performance in accommodating tourists coming from all over the world and the enabling environment in this regard. Prime Minister HaileMarriam Dessalegn also is awarded as the world best tourism leader of the year 2015.
In the award ceremony of World best Tourism Destination for 2015 folk dances, Ethiopian traditional coffee ceremony were exhibited and academic presentations,by re-knowned intellectuals were presented.
In addition it was live broadcast-ed and viewed by more than 200 million people and will continue to be broadcast across Europe until the end of next year.
On the 9th of July 2015, the Minister of Culture and Tourism Amin Abdulkadir welcomed the European Union high ranking officials at the air port.
Later they visited Axum, Gondar, Lalibela, Harar Jugol, Hawassa, Bahir Dar towns.
The minister expressed his gratitude the the European Union support, for being Ethiopia elected as the World Best Tourism Destination and Favorite Cultural Diversity for 2015, a moment that will mark the full maturity of Ethiopian tourism industry.
The European Union delegation officials visit to Ethiopia helps the delegation to look what is happening in Ethiopia in the sphere of socioeconomic development and to understand how the country tourism contribute for the world in this regard. During the visit the European Union Council on Tourism and Trade President, Professor Dr.
Anton Caragea, graciously acknowledged that, the warm welcoming by his counter part . “I am pleased and honored to be in Ethiopia- the center of African tourism; now Ethiopia has emerged as the most rapidly developing economy and a symbol of African development.
Ethiopia is today a , safe and outstanding place in the world to be visited and all world tourism experts have expressed their confidence in the potential and future of tourism in the country”
The are many reasons Ethiopia to be selected for wining the World best tourist destination for 2015 prize and among others the Axum obelisk can be mentioned here, the obelisk indicated that the excellent preservation of human culture and the ruins of the city which was the center of the Axum empire.
The royal tombs, the church of he Arch of Covenant, the Saint Mary Imperial Basilica, where the emperors of Ethiopia were crowned all these testify how the country is enriched by material and non material culture ever since the establishment of the Axum empire. On the tour the European delegates, were opened the gates of the imperial museum which endowed with priceless treasures such as the garments of 10 emperors in which decoratively used during the crowning ceremony adorned with jewels and the robes used for imperial investiture.
The other site visited by the delegates was the Gondar castle – Gondar was the political center of the era of prince which prevailed for 150 years from the last quarter of the 18 century up to the mid 19 century.
During this time emperors were throne and throne by princes had a nominal power.
Most regions in the northern Ethiopia were out of the control of the palace in Gondar. The era of prince ended after the coming to power of Emperor Tewodross the II who reunified Ethiopia. But the Gondar castle which was the residential place of the emperors is recognized by UNESCO as cultural heritage. The castle Gondar is nicknamed as African Camelot for its strange but perfect architecture.
Harar Jugol – The city comprises more than 82 mosques, 102 shrines sites which have unique interior design .
There are also 4000 saints tombs known by the Islamic world as Medinat Al Awliya and UNESCO recognized the city as cultural heritage tolerance. The famous city wall known as jugol, and the French poet Arthur Rimbaud house in Harar have been attracting many tourists coming from all over the world.
Lalibela – the holiest Christian city in Africa, also known as the second Jerusalem encompassing eleven medieval stone carved churches beginning from the 13th century. Out of six of the eleven rockhewn churches including the famous grave of Saint Lalibela, the church of Medhane Alem (Our Saviour) and Holy Cross Church are very impressive.
Konso – Cultural Landscape containing 55 kilometers of stonewalled terraces and fortified settlements.
Lower Valley of the Awash river is one of the most archaeologically prestigious site where human fossil known as Lucy aged more than 3 million years is found. The Lower Valley of the Omo river also containing fragments pertaining to early humanity development and the fossils of Homo Gracilis.
The rich cultural and historical legacy of Ethiopia is not confined to the above mentioned sites there are also new prominent cultural and ritual sites such as Sheik Hussein Bale,’ Melka Kunture, paleolithic site in the upper Awash Valley; Gedeo Cultural and Natural landscape, Bale Mountains National Park, Sof Omar Cave – the longest cave in Ethiopia which is 15.1 kilometers long.It is also the longest system of caves in Africa sacred for Islam and for local Oromo population.
Tiya standing stones – This archaeological site found in the Guraghe zone of Southern Nation and Nationalities region. There are 36 standing stones among them 32 are engraved with enigmatic symbols notably swords.
Lake Tana – is the source of Blue Nile river located in 3000 square kilometers and the larges lake in Ethiopia which has 37 islands. There are more than 20 churches and monasteries in the Islands.
Blue Nile Falls is a breathtaking falls originates from the largest lake of Ethiopia (Tana) is four hundred meters wide and forty six meters deep. Near to this fall there is an amazing bridge Named ‘enqulal dildiy’ meaning Egg Bridge which was built by Portuguese in 17th century.
National Parks – There are more than 15 natural national parks in Ethiopia. In these parks there are diversified animals, plants and birds. Among them 31 mammals, 37 birds, 14 reptiles, 30 amphibians, 7 arthropods, 4 fish and 12 % of the 700 species are endemic to Ethiopia.
There are also 8 reserves, 18 controlled hunting areas, 4 sanctuaries. These national parks can serve as ecological and green tourism that must be recognized throughout the world.
Erta-ale (Smoking Mountain) – This active volcanic mountain is found in Afar Danakil depression. Even though the region is lowland and very hot it is visited by many tourists annually. All the tourists that come from all over the world wonder the area.
Ethiopia is also a center for safari and adventure tourism, offering large areas suitable for special kind of tourism, if the necessary infrastructure are stretched the country could be one of the world’s top tourism destinations.
The religious festival of Masqel ( the finding of the true cross) were recognized as being of world significance and registered as UNESCO World heritage monuments.
This amazing award provided to Ethiopia tremendously helps the tourism industry.
The award also manifests how Ethiopia is competent in the world tourism and advertise the country tourism asset and it is time to exploit the created opportunity.
Tourism is a business which could transact billions of dollars in which helps the country to earn the much needed hard currency.
In addition it play crucial role by triggering the expansion of infrastructures such as roads,hotels,air ports, piped water,electric light,It and other service providing business so that create job opportunity for thousands in which further stimulate the country economy. More and more the sector growth enable the industry internationally competent.
Source: European tourism news, WTO news.
A short video of the event can be watched here:
More articles about ETHIOPIA-WORLD BEST TOURIST DESTINATION FOR 2015
The event received a very high representation of accredited diplomatic corps, parliament representatives, European Tourism Academy, European Council on Tourism and Trade.
On this occasion Professor Dr. Anton Caragea had officially entrusted insignias and diplomas for the representative of the hospitality industry of Europe and recognized ROYAL HOTELS in Bucharest and Constanta as official diplomatic partners and entrusted the HIGH QUALITY PRIZES for the two hotels.
Other points of discussions included an update on International and European Tourism trends in 2015 and a presentation of a list of most successfully tourism driven economies in the last year (Ethiopia, Laos) and the latest publications emanating from European Tourism Academy members.
Ambassadors from United Arab Emirates, Iraq, Syria, Macedonia, Albania, South Africa, Venezuela, Nigeria, Danemark, Sweden had taken the floor highlighting their countries plans for tourism development and hopes pinned on winning World Best Tourist Destination Award or World Capital of Culture and Tourism designations.
The meeting concluded with an introduction of the main activities of the diplomatic calendar for the first quarter of 2016, a presentation on the upcoming February 2016 Tourism Fair and International food and Beverage Exhibition-Goodwine April 2016.
The photos from World Ambassadors Meeting and Working Lunch on Tourism can be observed here:
During the official visit of European Council on Tourism and Trade Delegation to Ethiopia, World Best Tourist Destination for 2015, the official meeting between HE. ECTT President- Professor Dr. Anton Caragea and HE. Minister of Culture and Tourism of Ethiopia-Amin Abdulkadir has taken place.
Minister of Culture and Tourism-Ato Amin Abdulkadir presents Lucy-the oldest hominide to European Council on Tourism and Trade President-Dr. Anton Caragea and Senator Ionel Agrigoroaei.
On 9th of July 2015, H. E. Minister Amin Abdulkadir has welcomed the European high ranking officials at their arrival on Ethiopian soil.
Amin Abdulkadir-Minister of Culture and Tourism of Ethiopia presented with the promotion T-shirt for summer 2015 marking Ethiopia as World Best Tourism Destination for 2015.
European Council on Tourism and Trade President, Professor Dr. Anton Caragea, graciously acknowledged the warm welcoming and stated that: now Ethiopia has emerged as the most rapidly developing African country, one of the world top level economic powers and a symbol of African development.
I am pleased and honoured to be in Ethiopia-the Center of African tourism, concluded President Professor Dr. Anton Caragea.
Minister of Culture and Tourism-Amin Abdulkadir, Prime Minister and European Academician-Hailemariam Desalegn and European Council on Tourism and Trade President-Dr. Anton Caragea (from right to left)-Presiding of World Best Tourist Destination for 2015 ceremony.
Minister of Culture and Tourism of Ethiopia -Amin Abdulkadir had presented his ambitious plans for fostering Ethiopia’s place on international tourism markets and presented his desire to continue the cooperation with European tourism body for years to come.
HE. Minister of Culture and Tourism of Ethiopia, Amin Abdulkadir and H.E. ECTT President, Professor Dr. Anton Caragea, discussed a long term agreement of support and cooperation envisaging: holding of conferences, exhibitions, promotion activities and decided to concentrate in electing in 2016 a World Capital of Culture and Tourism from Ethiopia, in order to create a two-three years long campaign for Ethiopia-the land chosen by God!
The Office of the President of European Council on Tourism and Trade announced that H.E. Prime Minister of Ethiopia Mr. Hailemariam Desalegn has being consecrated as a WORLD LEADER OF TOURISM and as a member of European Tourism Academy for his “recognition of the role and significance of tourism on world stage”.
The official letter emanating from European Council on Tourism and Trade encourages Ethiopia to continue on the road for development via tourism growth and for poverty reduction strategy:
“Today, the Government of Ethiopia is recognizing the importance of tourism as a key facilitator for the country development and international promotion, creating exemplary structures like Tourism Transformation Council, investing in infrastructure and capacity building, creating a special team under Your Excellency leadership for destination promotion and management and protecting the cultural, natural and historical patrimony of the country.
Prime Minister of Ethiopia Mr. Hailemariam Desalegn recognized as a WORLD LEADER OF TOURISM
The world leaders that are offering such a special attention to historical patrimony of their country and use it, and preserve it for the benefit of the future generation, who grasp the importance of tourism as the most important part of diplomacy, international relations and raising national profile on world arena, must be supported and commanded and offered as a general example”.
The letter signed by H.E. European Council on Tourism and Trade President-Professor Dr. Anton Caragea and European Tourism Academy Director-Dr. Mircea Constantinescu for H.E. Prime Minister of Ethiopia Mr. Hailemariam Desalegn concludes: In your new capacity, as the representative of ETHIOPIA on world tourism and on international cultural stage, we hope that the World will benefit now from your public exertions and support in creating a new world community based on peace, development and tourism as the pillars of international cooperation.
The European Council on Tourism and Trade Awards, created with the help of European Tourism Academy, are recognised as the flagship awards for the global tourism sector.
The awarded countries, cities and personalities are selected in line with the policies, priorities and programme of work of European Council on Tourism and Trade, including the European Council on Tourism and Trade-Code of Sustainable Tourism and the principle standards set in the European Council on Tourism and Trade development pledge.
European Tourism Academy Director-Academician Mircea Constantinescu, officially announced the closing of competition for WORLD BEST TOURIST DESTINATION AWARD FOR 2015.
Academician Mircea Constantinescu receives the final candidature for 2015 World Tourism Awards-World Best Tourist Destination and World Capital of Culture and Tourism.
We have received the final application and we have concluded the peer revision and we will be ready to outline our recommendation for the General Reunion of European Council on Tourism and Trade at the end of June 2015.
During two days (20-22 March 2015), European Council on Tourism and Trade had become the capital center of sparkling wine makers and sparkling wine lovers in search of the best sparkling wines that Europe and the world can offer.
Good Wine March 2015 edition, had offered for a delegation of wine experts, parliamentarians and diplomats from European Council on Tourism and Trade the opportunity to taste and appreciate the European sparkling wines on display and to carve up a top of Best European Sparkling Wines of 2015.
At house at…HOUSE OF PANCIU (from left to right): H.E. Kazakhstan Ambssador-Daulet Batrashev, Professor Dr. Anton Caragea-ECTT President, Mr. Marian Nistor-HORECA Developer and Marketing Solution-House of Panciu, European Senator Ionel Agrigoroaei, Mrs. Emilia Oprea-European Mediation Council, Mr. Karen Baboian-General Director Diplomatic Club Magazine.
The clear winners where the sparkling wines of the famous producer HOUSE OF PANCIU (CASA PANCIU), who reconfirmed his status as perfect wine maker in the sparkling wine tasting of 2015: the MUSCAT OTTONEL was once again appraised for his perfect bouquet of aromas of vanilla and berry fruits and for freshness and the round savory taste. All this specificity is creating for the every person who taste the sparkling wine, the perfect experience of European wine.
The second star of the tasting session was the sparkling wine from Muscat Ottonel and Royal Girl(Feteasca Regala) obtained by Asti method that eloquently proved his high quality by his perfect sugar concentration combined outstanding with fresh fruits aroma (grapefruit and pommel) and with conquering and long-lasting savour that filled with joy the heart of all the diplomats present on the venue.
The HoReCA Developer from CASA PANCIU (HOUSE OF PANCIU)-Mr. Marian Nistor offered a special surprise for his guests, presenting for tasting the latest product of Vrancea based company: Rose Sparkling Wine 2013, based on Babeasca (Old Lady) grape variety, who become an instant favorite of the public based on aroma and freshness, and charmed the eyes of the beholders with the perfect color and become in glasses a glittering rose that offered instant joy to the tasting committee.
European Sparkling Wine Top put the sparkling wines of France, known as champagne, only on 4th position.
Concluding the wine tasting session, at Good Wine March 2015, the diplomats, lead by Professor Dr. Anton Caragea, President of European Council on Tourism and Trade put on their favorite list the sparkling wines: MUSCAT OTTONEL (first place), on the second place stood the sparkling wine combination of Muscat Ottonel and Royal Girl (Feteasca regala) and finally the new comer in the competition: Babeasca Sparkling Wine (Old Lady) from Casa Panciu (third place).
The diplomats involved in the tasting had encouraged the European sparkling wine producers to increase the wine quality by producing more sweet and semi-sweet sparkling wines, the perfect combination that already conquered the European markets for a consistent export and presence of European wines on international markets.
Under the watchful eye of Casa Panciu sommelier and with benevolent care of Mr. Marian Nistor- HoReCA Developer, the diplomats had enjoyed the best sparkling wines Europe can offer: from CASA PANCIU (HOUSE OF PANCIU).
Thanks to the efforts of the HOUSE OF PANCIU-CASA PANCIU-the 13 International Wine Fair from March 2015 had kept his promise to present the true sparkling wine treasures of Europe: Muscat Ottonel, Feteasca Regala and Babeasca from Casa Panciu.
The international wine and tourism community of Europe and the World will have an opportunity to know the latest trends in wine tourism industry on the occasion of INTERNATIONAL FOOD AN WINE EVENT held in Bucharest between 20-22 March 2015.
The world event, gathering representatives from 34 countries and presenting strong and light beverages, wines, beers, sparkling wine and spirits and brandy producers from across the world is held under the banner of European Council on Tourism and Trade President Office.
The European Council on Tourism and Trade organization team.
From right to left: Victor Deleanu-Cotnari House of Wine, European Senator Ionel Agrigoroaei, Professor Dr. Anton Caragea-ECTT President, European Academician Mircea Constantinescu, Valentin Nechita-HORECA manager-Cotnari, General Gheorghe Constantin Balaban, Dl.Tudor Stefan-ECTT Hospitality and Beverage Department.
The event will take place in Romania and Romexpo Exhibition Complex between 20 and 22 March 2015.
The lovers of high quality wine will be rewarded on this occasion having the opportunity to taste the best of the European wines creations and they can enjoy the wines that conquered the hearts and minds of European and world wine connoisseurs: the wines produced under the mark of COTNARI House of Wine.
The COTNARI House of Wine-the most famous European producer, selected from December 2014 as the international representation wine of Europe during 2015 events (EUROPEAN DIPLOMATIC WINE) will offer to the visitors the opportunity to taste the marvels that are enchanting presidents, diplomats and leaders from across the world, the wines crowned in the international wine competition for 2014.
On the occasion of GOOD WINE-March 2015 will be offered for tasting the famous Bohotin Basilicum under the etiquette of Colloquium in Paris and impressing by his aromatic flavor, the mesmerizing taste and a long-lasting persistence.
The Bohotin Basilicum is considered as the perfect wine of today that is combining in a happy unity flavor, aroma and modern technology.
THE BEST EUROPEAN WINE FOR 2015 was tasted at the Palace of Parliament by the European diplomatic and political elite.
The lovers of perfect wine will be happy to have the opportunity to taste a national symbol of European wineries: Grasa de Cotnari (Fat Lady of Cotnari), dry wine, a wine of high quality that propelled him in the top of world wine and was propped up to international fame and acclaim.
Equally loved, the Feteasca Neagra (Black Girl) from DOMINIUM series of COTNARI HOUSE OF WINE will be highly attractive and will offer joy to the thousand of the visitors expected at the Wine and Tourism Fair.
To further attract the visitors of the March 2015 edition of GOOD WINE- INTERNATIONAL WINE AND TOURISM, the COTNARI House of Wine will send to the venue on this occasion the famous sommelier: Stefan Timofte who will present with verve and passion the true nature and history of the COTNARI wines.
On 21 March 2015, Professor Dr. Anton Caragea-President of European Council on Tourism and Trade will officially open the INTERNATIONAL WINE AND TOURISM CONFERENCE AND FAIR and together with a delegation of ambassadors and parliamentarians will visit the stands and representatives of the 34 countries registered in the fair and will rend an official visit to COTNARI House of Wine, the creator of the BEST EUROPEAN WINE IN 2015.
The INTERNATIONAL WINE AND TOURISM CONFERENCE AND FAIR-GOOD WINE will give you an opportunity to listen to the oenology experts and to meet the creators of the best wines of 2015 and first and foremost the unique occasion to taste and immerse into the world of the extraordinary wines.